iblockads
A precise, screen-first identity with one deliberate colour.
- Client
- iblockads
- Year
- 2023
- Discipline
- Branding
- Tools
- Illustrator, Photoshop, After Effects
Overview
Built from the product outward: the mark, the type scale and the card design all share the same 8px geometry, so brand and interface never drift apart.
Approach
Role: Brand & UI Designer. Services: Identity design, UI type system, Product branding. Delivered over 6 weeks.
Results
- Mark
- UI type scale
- Card design
- Brand and product guidelines
