iblockads
A shield-led identity for an ad blocker that has to be trusted in one click.
- Client
- iblockads
- Year
- 2023
- Discipline
- Branding
- Tools
- Illustrator, Photoshop, After Effects
Overview
iBlockAds lives in a browser toolbar at 16px, so the mark was drawn from the inside out — a solid shield silhouette that stays legible as a favicon, then opens up into a calm, confident product surface for the store listing and dashboard.
Approach
Role: Brand & UI Designer. Services: Identity design, UI type system, Product branding. Delivered over 6 weeks.
Results
- Mark
- Extension UI kit
- Store listing art
- Brand guidelines
